Forget the jukebox, this CBD bar boasts 15,000 records and killer cocktails.

Music lovers and those with a penchant for a well-curated tipple have a new haunt to explore in Sydney’s CBD. JAM Record Bar, the brainchild of Merivale, has swung open its doors, offering a unique blend of Japanese-inspired snacks, a vast vinyl collection, and playful cocktails.

Forget the typical dimly-lit pub – this space is a symphony in pink. Designed by Akin Atelier, the walls are a vibrant blend of cork and plywood, stained with a soft, rosy hue. The inspiration for this colour choice? A touch of whimsy and a nod to the owner’s daughter’s favourite colour. But the pink isn’t just for aesthetics; it’s a nod to the listening bars of Tokyo, with the entire space designed to feel like a giant speaker box, creating an immersive sonic experience.

Music truly takes centre stage at JAM. Nick van Tiel, Merivale’s head of music and entertainment, has meticulously curated a collection of 15,000 vinyl records. Expect a diverse mix, from classic rock to contemporary Australian artists, with the JAM team picking out their favourites each day to create a unique soundscape. Doesn’t matter if you’re a die-hard vinyl enthusiast or simply enjoy good music with your drink, JAM promises an aural adventure.

Complementing the music is a menu of Japanese-inspired snacks by Michael Fox, head chef at Merivale’s renowned Sushi E. Think playful takes on familiar favourites, like Filet-O-Fish-inspired spring rolls and skewers of chicken and zucchini seasoned with exciting Asian flavours. The menu leans towards the lighter side, perfect for sharing with friends as you delve into the music selection.

Cocktails are another highlight. James Irvine, Merivale’s creative cocktail lead, has crafted a playful list that champions highballs (Japan’s unofficial national drink according to Irvine), alongside twists on classics like Old Fashioneds and Margaritas. Expect unique flavour combinations and house-made infusions, making each sip a delightful discovery.

More than just a bar, JAM Record Bar is a love letter to music, inviting guests to experience the warmth and depth of listening to an album from start to finish.