Catch the Pacific Drifter: A Socially-Conscious Australian Rum

Drink / 19 December 2023

In the vibrant and ever-evolving world of spirits, a new name is making waves with an impressive combination of innovation, quality, and social responsibility: Pacific Drifter.

This exceptional Australian rum, which recently won the prestigious Spiced Rum/Cane Spirit Trophy at the 2023 Australian Rum Awards, is not just another addition to the long list of alcoholic beverages. It represents a significant shift in the industry, where the focus is not only on creating a spirit that delights the palate but also on making a positive impact on the environment and society.

Standing Out

Pacific Drifter stands out in a crowded market for its commitment to sustainability, which is woven into every aspect of its production. From its eco-friendly packaging to its sourcing of local ingredients, this brand is setting new standards in the world of spirits. As a torchbearer of environmental stewardship and flavourful craftsmanship, Pacific Drifter is a call to action for the industry to embrace more responsible practices while delivering a product that resonates with the modern, conscientious consumer. In a market often dominated by longstanding giants, Pacific Drifter offers a drinking experience that’s as kind to the planet as it is pleasurable to the senses.

Pacific Drifter

Crafting a Unique Rum Experience

Pacific Drifter stands out in a market often dominated by traditional players. Its unique recipe, which expertly combines Queensland sugarcane’s natural sweetness with cinnamon and vanilla, is redefining rum flavours. This blend not only tantalizes the palate but also reflects Australia’s vibrant spirit.

Eco-friendly Practices

Pacific Drifter also leads in sustainability. The brand prioritizes using recycled materials for its labels and strongly supports glass recycling. This eco-conscious approach not only benefits the environment but also adds value to the drinking experience.

Chris Illman, Head of Sales & Marketing, says, “Winning this award highlights our commitment to both quality and the environment, showcasing the best of Queensland’s sugarcane fields.”

Redefining the Rum Experience

Pacific Drifter goes beyond being an award-winning rum. It is a symbol of innovation in the Australian rum market, appealing to a broad audience. Available in various outlets and online, it embodies the new age of rum production.

In summary, Pacific Drifter is an exemplary fusion of quality, innovation, and environmental mindfulness, offering a glimpse into Australia’s dedication to sustainable, high-quality spirit production. It’s not just a rum; it’s a celebration of Australian craftsmanship.

Pacific Drifter