Coolest Guy Ever


Fancy a game of pinball after your haircut?

Ultimate boy grooming company, LYNX, is getting together with VICE magazine and men’s style and fashion blog, D’Marge, to bring a pop-up space dedicated to making you look your best.

For three weeks from today, Sydney blokes can enjoy a free shave while listening to a live DJ set and knocking back a beer.

“LYNX has always understood what’s important to guys. We know that style is more and more important to Australian males… when it opens in November the LYNX Style Space will be a celebration of style and grooming as a really interesting expression of who you are,” says LYNX Director, Jon McCarthy.

Let in-house barber and owner of Clevelands Salon and Café, Patrick Casey trim your locks. Allow Matt Linklater from Bulletin Place (2014 Cocktail Bar of the Year) to whip you up a specially crafted cocktail. And while you’re at it, get your fragrance exclusively matched by fragrance specialist Briony Wright.

Cleveland's Patrick Casey

Cleveland’s Patrick


Bulletin's Matt Linklater

Bulletin’s Matt Linklater

The Style Space Pop-Up also includes a calendar of social events including a casual panel discussion on style, grooming and personal expression, a tutorial on the craft of distilling gin and making cocktails and a mix-up of various DJ sets. Plus, on November 20th discover who is the “coolest guy ever” as LYNX and VICE present a documentary that asks people to take to the polling booths to decide.

Located on Sydney’s bustling Oxford Street, drop into Lynx Style Space after work or before your next big date.

LYNX Style Space is open to the public as of tomorrow. The full list of speakers and line up of DJs is here.

106 Oxford St, Darlinghurst
(Corner of Oxford St and Palmer St)
Open 5pm – 10pm, Wednesday – Saturday
November 12 – 29, 2014.